The global hair spray market size was worth around USD 10.1 Billion in 2022 and is predicted to grow to around USD 20.5 Billion by 2030 with a compound annual growth rate (CAGR) of roughly 7.89% between 2023 and 2030.
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➤ Increasing demand in the fashion industry to drive market demand
The global hair spray market is anticipated to experience growth due to the increasing demand for the product in the fashion industry, which is one of the largest consumers of the product. The fashion industry is contingent upon the consumer adoption of patterns that are constantly evolving. The overall appearance of an individual is significantly influenced by hair grooming, which is why it is a top priority in the styling process.
➤ The market’s expansion may be hindered by health concerns.
The global sales volume may experience a decline as a result of the growing awareness among consumers regarding the health risks associated with the regular use of hair spray. The natural texture of hair is destroyed by the excessive use of these products, which are composed of abrasive chemicals, which has been known to have a significant impact on hair quality over time. In certain instances, respiratory complications may result from the inhalation of specific products. Among individuals with exceptionally sensitive skin, it may also induce skin irritation. This could result in a decrease in demand for the product in the future, as individuals may refrain from using it.
➤ Excellent growth opportunities are presented by the increasing demand for organic products.
A significant opportunity for global hair spray industry participants is the increasing number of individuals who prefer organic or natural products over chemical products, which are known to cause health concerns. Additionally, consumers are increasingly environmentally aware and are making proactive decisions regarding consumerism that have minimal to no environmental consequences. Companies that provide environmentally favorable products that are also advantageous to the consumer’s health are experiencing an increase in popularity.
➤ Competition that is fierce in order to impede market expansion
There is a high volume of hair spray being produced at a rapid pace, as it is a product that can be readily manufactured with minimal resources. There are numerous participants in the global hair spray market, ranging from small to large, who are consistently investing in product development. The operation of a business has become less burdensome as a result of the internet and e-commerce platforms such as Alibaba and Amazon, which has resulted in increased market competition. The most severe consequences of such intense competition are often experienced by lesser companies.
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The Global Hair Spray Market is segmented based on product, application and region
Global Hair Spray Market: Product Segment Analysis
● Natural
● Synthetic
Global Hair Spray Market: Application Segment Analysis
● Online Retailers
● Wholesale Distributors
● Beauty Stores
● Supermarkets & Hypermarkets
● Others
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The global Hair Spray market profiles key players such as:
● Revlon
● LOreal
● Beardo
● Estee Lauder
● Procter & Gamble
● Godrej
● Henkel AG & Co.
● Coty Inc
● Unilever
● John Paul Mitchell Systems
● Sally Beauty Supply LLC.
● COLORSMASH
● Kao Corporation
● Graftobian Make-Up Company
● Bumble and Bumble Products LLC
???? Recent Developments:
• In December 2022, Fix My Curls, an Indian hair care company that is dermatologist-tested and eco-friendly, announced the addition of a new product line called the Spray, Spritz, and Go. This line of products is designed to revivify day 2 hair.
• In June 2022, Arata, a personal care brand, introduced the new ‘Style Pro Range’ to its product line. Multiple high-selling products are already in the inventory of Arata, a clean cosmetic brand. The product has been certified by the Australian government as 100% naturally derived and toxic-free.
➤ North America is expected to experience the highest compound annual growth rate (CAGR) during the projection period.
The United States is expected to lead the regional market development in the global hair spray market, with the highest growth anticipated in North America. The high product adoption rate is influenced by a variety of factors, including a high disposable income, a higher level of product awareness, and the availability of the product in the country. For an extended period, the United States has been the epicenter of cultural influence, particularly in the fashion and entertainment sectors. It is widely recognized that American personalities have a significant impact on the evolution of fashion trends.
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