The global frozen pizza market size was worth around USD 23.56 Billion in 2022 and is expected to reach USD 28.67 Billion by 2030 at a CAGR rate of about 5.5% over the forecast period.
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➤ The market will experience growth due to the recent increase in demand for high-quality ingredients and the flourishing urbanization.
The business of frozen pizza is anticipated to advance due to the increasing demand for high-quality ingredients, disposable incomes, and urbanization. It is also anticipated that the demand for frozen pizza will increase significantly due to the increasing popularity of western-style diets. Additionally, the market growth is significantly amplified by the increasing consumption of ready-to-eat packaged consumables worldwide. In addition, the global frozen pizza market’s greatest growth driver is the fact that it necessitates minimal preparation.
➤ The market growth is impeded by the belief that frozen pizzas are less nutritious than freshly prepared food items.
The global frozen pizza industry is constrained by the inflation of raw materials and the increasing demand for freshly prepared products. In comparison to freshly prepared foods, individuals also perceive frozen foods as unhealthy. The absence of freezing equipment in rural and remote regions of the globe is a significant impediment to market expansion.
➤ The market is presented with investment opportunities as a result of the increasing R&D activities in cold storage activities and the advancements in freezing technology.
In numerous countries, cold storage is an indispensable element of the food industry. The refrigerated pizza market has recently experienced exceptional investment opportunities as a result of numerous recent advancements in cold storage technology. Additionally, frozen pizza manufacturers have recently enhanced their refrigeration technology globally, which has significantly benefited the market. Additionally, there has been a substantial rise in the number of fast-food establishments in various regions of the globe, which has caused the global market to expand and provides exceptional opportunities.
➤ The global market is confronted with a challenge as a result of the increase in demand for rapid food items.
The gradual rise in the purchasing power of customers worldwide has resulted in an excessive demand for fast cuisine. The consumption of prepackaged pizzas among the working population has increased due to their convenience and reduced preparation time. This factor also presents a greater challenge for frozen pizza manufacturers, who are attempting to meet the increased demand by increasing their production.
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The Global Frozen Pizza Market is segmented based on product, application and region
Global Frozen Pizza Market: Product Segment Analysis
● Pan
● Thin Crust
● Stuffed Crust
● Others
Global Frozen Pizza Market: Application Segment Analysis
● Young Generation Consumers
● Old Generation Consumers
● Working Class Population
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The global Frozen Pizza market profiles key players such as:
● Dr. Oetker
● General Mills Inc.
● Freiberger Lebensmittel GmbH & Co. Kg.
● Conagra Brands Inc.
● Daiya Foods
● Palermo Villa
● Brazi Bites Nestle S. A.
● One Plant Pizza
● Pinnacle Food Inc.
● Amy’s Kitchen Inc.
● Kraft Foods Group
● Allens Inc.
● Hansen Foods LLC (Private Label)
● McCain Foods Ltd
???? Most Recent Development
• A dominant multinational FMCG company, Dr. Oetker Poland, announced in September 2022 that they have partnered with Violife, an innovative vegan cheese company, to introduce a plant-based pizza. The indigenous plant-based pizza from Dr. Oetker will feature a mildly peppery tomato sauce, mushrooms, green pepper, tomatoes, and the signature cheddar flavor cheese from Violife.
• In November 2021, HyFun Foods, a leading producer and exporter of frozen foods in India, announced the introduction of its new frozen pizza lines, including Veggie Paradise, Tandoori Paneer, Garden Fresh, and Classic Margherita, in the QSR market. The company asserts that these frozen pizza variants are 100% vegetarian and require a baking time of 7-9 minutes, making them an ideal addition to the QSR menu.
➤ North America is expected to experience substantial growth during the forecast period.
The global market is dominated by North America, which is the largest consumer of frozen food due to its extended shelf life and popularity. The demand for frozen pizzas in North America is exacerbated by the high reliance of the working population on fast cuisine. As a result of the hectic work environment in Europe, the second-largest regional market for frozen pizza is trailing behind. This is due to the growing consumer preference for convenient and nutritious food alternatives.
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